We made a rug of our own logo, using every pile type at once. Here's how it came out.
We spend our days helping other people make rugs. Every so often we make one for ourselves.
This one is a CHEEKY rug for the studio, and we used it as an excuse to throw every technique we have at a single piece.
Most rugs stick to one texture. This one does not.
We mixed cut pile, long pile and loop pile in the same piece, partly because we can, and partly because it shows off exactly what makes a rug interesting up close.
Put together, the rug is not just a flat image. It has levels. Run your hand across it and every section feels different.
Because contrast is what makes a tufted rug feel handmade rather than printed.
A single texture can look great, but combining them adds depth that a flat design never gets. The long pile reads as a highlight. The loop pile reads as shadow and structure. The cut pile carries the colour. The eye picks up on the height differences before it even registers why the piece feels three-dimensional.
It is also a good reminder of what is possible in a workshop. Most London studios only offer cut pile. We offer all of it, which means designs like this are on the table. (We broke down the difference between cut and loop pile here.)
The whole thing is tufted in cheekyarn, our own GRS-certified recycled yarn, in the same 115 colours available in every workshop. The bright pinks and the deep green outline are exactly the shades you would pull off the shelf on the day.
You do not have to make a logo rug. But if you want to try mixing pile types, or just make something bold for your floor, that is what the workshops are for.
Book a tufting workshop in Hackney Wick
Standard Rug (40×40cm, 3 hours): £145Grand Rug (55×55cm, 5 hours): £195
